Don’t make these e-mail marketing errors

E-mail can be an important tool for marketing your business. But e-mail marketing can be tricky — federal law requires that anyone sending out e-mail for commercial purposes follow some specific rules or risk costly penalties. The CAN-SPAM Act covers...

What is your idea of success?

How do you define success? According to the Merriam-Webster dictionary, success “includes not only the achievement of wealth, respect or fame but also the desired result of an attempt.” Of course, everyone defines it differently, but there are some common...